United 5¢ and 10¢ Stores - 1915 dated Stock Certificate
Inv# GS5884A Stock
Stock printed by Theo. Leonhardt & Son, Phila. The 5 and 10 variety stores can credit their beginnings to the rags-to-riches phenomenon, Frank W. Woolworth. Woolworth, the son of a poor farmer, began his journey as an unpaid stock boy for a general store in upstate New York. One day the owner of the store asked him to dispose of some aging inventory. Woolworth came up with the idea to put all of the merchandise on display on tables and pre-marked at 5 or 10 cents.
Noticing that shoppers liked sales, most notably the 5-cent clearance table, the young Woolworth came up with a simple business model of “selling more for less”. Then, in 1879, with a $300 loan from his employer and a pocketful of ambition, he opened a store in Utica, NY. However, he didn’t realize enough profit to keep his business afloat and it failed. Read more at https://www.vidlers5and10.com/blog/the-man-who-created-5-and-10-stores
A stock certificate is issued by businesses, usually companies. A stock is part of the permanent finance of a business. Normally, they are never repaid, and the investor can recover his/her money only by selling to another investor. Most stocks, or also called shares, earn dividends, at the business's discretion, depending on how well it has traded. A stockholder or shareholder is a part-owner of the business that issued the stock certificates.
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